Brandon Tralman-Baker

Associate Creative Director | Writer, Toronto, Canada


Education:

Humber College – Advertising Copywriting – 2009 – 2010
Carleton University – Major in Sociology – 2004 – 2008

Agencies:

GIANTS & GENTLEMEN – Toronto, Ontario – May 2014 – Present.

CORKTOWN SEED CO. (formerly Smith Roberts) – Toronto, Ontario – April 2012 – May 2014.

EXTREME GROUP – Toronto, Ontario – June 2010 – June 2011.

Clients:

Days Inn, Wyndham Hotel Group, Fisherman’s Friend, Dr. Oetker, Testicular Cancer Canada, Mucho Burrito, Movember, Carlson Wagonlit Travel, Treasury Wine Estates, RBC, Revlon, Mac’s Convenience Stores, Circle K, Park’N Fly, National Arts Centre, SIR Corp, Beaverbrook, Dr. Bernstein, World Wildlife Fund, Polar Ice Vodka, Lambs BlackSheep Rum, SKYY Vodka, Indigo, Toshiba, Mercedes-Benz, Nature Conservancy Canada, Oliver & Bonacini, The Huffington Post, Teachers Credit Union, Educators Financial Group, ETFO, Hunter Douglas, Mother Parkers Tea & Coffee, Grand & Toy, Quiznos, Cadillac Fairview Malls, Moosehead, BlackBerry(RIM), Procter & Gamble

Noteworthy Numbers:

Dr. Oetker Pâtisserie – After just 6 months it became the #1 cheesecake national brand and #2 frozen dessert brand.
Fisherman's Friend – Sale Increase: 40% (Highest on Record)
Mac's / Circle K – Sales Increase: 40%
Mac's / Circle K – Snapchat Interactions: 11,839,957
AWHL Projection – Call Increase: 30%
AWHL No Filter – Web Traffic Increase: 1,357%
Days Inn Eclipse Spot – Views: 1 Million in 1 Day
Canada's Land Watch – Users spent an average of 16 minutes on the site.
Lamb's BlackSheep Rum – Sales Increase: 900%
Quiznos – FB Fan Base Increase: 300%
Quiznos – Online Impressions: 7,000,000

Recognition:

ADCC
Applied Arts
Communication Arts
The Strategy Awards
Lurzer’s Archive
Effie Award
Cassies
CMA
Epica
Atomic
IAC Awards
RDG Social Good
The Redgees
Behance Picks
Carte Blanche